Sooner or later many language teachers start to think about moving from offering only 1:1 lessons to group programs. But it’s not as simple as grouping together your 1:1 clients based on their CEFR level and telling them „see you on Tuesday at 6 PM”.
First of all, I’m not a fan of creating offers and marketing them based on language proficiency levels. I believe learning languages is not about jumping from one level to another. It’s much more effective to create group programs for clients with similar challenges and needs.
Before you start to create and market your group program you need to do the foundational work – know your audience, then create a minimum viable product and use information from your students to run an effective marketing campaign launch the best possible course.
That’s this week’s episode of Get richer, teacher podcast I talk all about creating and launching group programs.
Hit the play button above to learn:
- what is the best time to move from 1:1s to group programs
- what are the exact steps you need to take and how long can it take (I use my favourite metaphor – the rocket)
- how I can help you with the process.
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How we can work together:
You can get my 3-week self-paced foundational curse for teachers who want to grow their language teaching businesses, the Rocket Take Off.
Or if you’re further along in your journey and want to scale beyond 1:1s, sell groups and other products while teaching the language on your own terms, then consider the Rocket Accelerator.
How we can work together for free
- you can listen to this podcasts weekly, on Mondays on Youtube or wherever you get your podcasts.
- you can read my blog
- you can follow me on Instagram where I share tons of tips and inspiration for teachers in business
Hey, I’m Ola!
For the last 2 years I have been helping language teachers like you build online brands, connect with their perfect students and make more money. I used to be a teacher, a teacher trainer and even ran my own language school in the past, but I am now focused on coaching teachers full-time (and I love it!) So far I have helped over 400 language educators from all over the world and my mission is to see the world where teachers thrive, enjoy the hell out of life and their job and have a great impact on their students lives (without burnout or selling their souls).